Brave Browser (BAT), a privacy-protecting internet browser that’s focused on giving the masses absolute control over online activities, while also rewarding them with Basic Attention Token (BAT), has announced that the browser has seen more than 10 million monthly active users (MAU) since launching Brave 1.0 in November 2019, according to a blog post on December 5, 2019.
Brave Attracts more Users
On November 13, 2019, Brave officially rolled out Brave 1.0, an update to Brave Browser’s beta release, in a bid to offer users a full set of unique features, including automatic ad and tracker blocking, BAT-paying adverts, and more.
Fast forward to December and the Brave team has revealed that the browser has seen a huge surge in user adoption, rising from 8.7 million monthly active users (MAUs) in October to 10.4 million MAUs across all platforms at the end of November 2019.
Apart from the 19 percent increase in Brave Browser adoption, the Brave team has also hinted that daily active users of the platform have tripled in the last 12 months, to 3.3 million. The team says the launch of Brave Rewards on iOS is responsible for about 27 growth of the app in the past month.
More Content Creators Join Brave
Asides offering users improved privacy and security while surfing the web, another value proposition that gives Brave a significant advantage over its peers is its content monetization system that allows publishers to receive BAT via tips from their audiences.
Brave says the number of verified content creators on its platform has surged significantly, with almost 340,000 Brave Verified content creators on various platforms, including YouTube, Twitter, Twitch, GitHub and Vimeo, representing a 12x increase from the beginning of 2019, where only 28,000 verified publishers joined Brave.
“As the conversation around data privacy and transparency moves increasingly into the forefront, Brave shows us that it’s possible to create a more equitable value exchange between brands, content creators and consumers,” said Nick Coronges, Global Chief Technology Officer at R/GA and Partner at R/GA, during the launch of Brave 1.0.
It’s worth noting that Brave has inked a slew of partnership deals in recent times. In late October 2019, BTCManager informed that Brave and Everipedia had entered into a co-marketing agreement.
At press time, the price of Basic Attention Token (BAT) is up by 2.1 percent at $0.186606 as seen on CoinGecko.
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